Project Description

China Link Group are one of the CHINA’s leading Wooden Flooring, Panels and Ironmongery exporters with ISO180001 Certified Labs and showrooms nationwide.


Over the past 12 years, CLG has become a recognized household name and have reached, exports over 70,000MT across the UK, US, Europe and Middle East.

Dubai Tech was commissioned to design and build a brand new consumer website for CLG with an emphasis on improving user experience and engagement.


It was important for the new website to showcase CLGs’ products and services in a professional manner that reflected their brand. Our web design team carefully considered the customers’ journey and worked to produce a site with improved functionality to help reduce their bounce rate and increase the number of conversions.

We consulted closely with CLG to understand how users should engage with their website and produced a design with SEO in mind to help improve rankings and search visibility.

Since the new website launch, we have continued to work closely with CLG HQ to make regular updates and expand the site with a carefully devised content strategy.

We are very happy with the work you have done and the way it was carried out, you have been an extremely organized company. The advice, support and work is second to none and more importantly is increasing our sales. Thank you.